It’s no secret that MSNBC has seen better days, but even by their standards, this past week has been a trainwreck of epic proportions. If you thought their ratings slide was the main headline, buckle up—this mess is layered like a bad casserole.
Let’s start with the numbers. MSNBC’s ratings have fallen off a cliff, down a staggering 53% since their favorite underdog, Kamala Harris, failed to materialize as the queen of the political jungle. Ouch. The network’s Trump obsession, which once fueled its fire, now seems to be backfiring spectacularly. Turns out, endless tirades don’t keep audiences tuned in forever—especially when the opposition you’ve painted as a supervillain keeps proving you wrong. Who knew?
Imagine you’re MSNBC, facing layoffs after a significant drop in viewership and being sold off your Comcast platform, having to report that social media influencers and X do a better job than you reporting the news.
Also, did they liken us to “basket makers” ? pic.twitter.com/huh8yzBne1
— Shipwreck (@shipwreckshow) November 20, 2024
Then came the Monday bombshell. Morning Joe’s Joe Scarborough and Mika Brzezinski—yes, the duo that’s been breathlessly comparing Donald Trump to Adolf Hitler since day one—admitted to meeting with the man himself at Mar-a-Lago. Call it an about-face, call it hypocrisy, but their audience wasn’t having it. Social media erupted with outrage, and even their own MSNBC colleague dropped a cryptic but pointed “Period.” on Twitter. Suddenly, the moral high ground they’ve been preaching from for years looks more like quicksand.
MORE WINNING
No one propagated the “Trump is Hitler” BS more than MSNBC & #MorningJoe
Now, fearing low ratings cancellation, they meet Trump, beg for mercy & promise to cover his 2nd term fairly
😎#Trump2024 #MAGA #MAHA JUST ANNOUNCED #FakeNews Mikapic.twitter.com/zXmOV6cKc2 pic.twitter.com/Pg9ZlOknDy
— Boca Vista (@bocavista2016) November 18, 2024
By Wednesday, the hits kept coming. Comcast announced plans to spin off MSNBC and CNBC into a new, independent subsidiary. Translation? These channels are no longer shiny assets for the corporate parent—they’re liabilities. Investors are unlikely to see much value in MSNBC’s current lineup, which prominently features Joy Reid, who has become a lightning rod for controversy and divisive rhetoric. Good luck convincing Wall Street that this sinking ship is worth bailing out.
And just when you thought the week couldn’t get worse, enter the ethics scandal. The Washington Free Beacon revealed that Kamala Harris’s campaign handed $500,000 to Al Sharpton’s National Action Network before he interviewed her on MSNBC. That’s a level of journalistic integrity that makes even the most cynical viewer wince. Sharpton didn’t disclose the payments during the interview, of course, leaving MSNBC in yet another uncomfortable spotlight.
HOLY SMOKES: Bill O’Reilly reveals Comcast wants to throw MSNBC “overboard” because their hateful rhetoric is tanking NBC’s views.
“They’re not putting anything into MSNBC. They want to sell it… You can get MSNBC for nothing.”
The next show on the media chopping block is… pic.twitter.com/cwcP5iwJp2
— The Vigilant Fox 🦊 (@VigilantFox) November 21, 2024
So, there you have it: collapsing ratings, a credibility implosion from their biggest stars, a corporate divorce from Comcast, and a brewing ethics scandal. For a network that prides itself on being the moral compass of cable news, this week has been anything but virtuous. The only question left is: what fresh disaster awaits before the week is out? Because at this rate, the drama isn’t over. Stay tuned—but maybe not on MSNBC.