Who the heck is their PR people?
The people at Target are either idiots or cowards.
On May 23, 2023, it was reported that Target held an emergency meeting over outrage online about the store’s Pride Collection that was set to be unveiled for Pride month.
Target, which rolled out its Pride Collection at the start of May, is pulling some products from its stores after facing customer backlash, saying it was acting to protect employee safety, the company told Reuters on Tuesday.
Target Corp (TGT.N) is offering more than 2,000 products, including clothing, books, music and home furnishings as part of its Pride Collection. The items include “gender fluid” mugs, “queer all year” calendars and books for children aged 2-8 titled “Bye Bye, Binary,” “Pride 1,2,3” and “I’m not a girl.”
Much of the display will be scaled down and moved to the back of the store.
Following the report, Target released a statement:
“For more than a decade, Target has offered an assortment of products aimed at celebrating Pride Month. Since introducing this year’s collection, we’ve experience threats impacting our team members’ sense of safety and well being wile at work. Given these volatile circumstances, we are making adjustments to our plans, including removing items that have been at the center of the most significant confrontational behavior. Our focus now is on moving forward with our continuing commitment to the LGBTQIA+ community and standing with them as we celebrate Pride Month and throughout the year.”
In other words, Target is afraid of turning into Bud Light, and to try and save face, they are claiming the stores are being threatened.
The statement has backfired; those on the right and left are fuming. On the side of the left, they are furious Target is backing down and are seeing right through the statement. Then on the right, conservatives are fuming the company is claiming they’ve been threatened.
Target has seen what’s happened to Disney, and they do not want to end up like Bud Light; however, their statement has already backfired.
CEO of Target Brian Cornell selling out the LGBTQ+ community to extremists is a real profile in courage.
This isn’t just a couple stores in the South. There is a systematic attack on the gay community happening across the country.
Wake up America.
This doesn’t stop here.… https://t.co/1vRgukaT0g
— Gavin Newsom (@GavinNewsom) May 24, 2023
One month, minimum. No @target through June. Moms, we can do this for our kids. They need a future free from corporate-backed insanity way more than they need another outfit from Cat and Jack. https://t.co/GP06ObVUBy
— Megan Basham (@megbasham) May 23, 2023
Target is about to end up like Disney.